Touch is proud to announce a significant partnership between WestJet and imagineNATIVE. This collaboration exemplifies our commitment to diversity, cultural representation, and the power of storytelling.
imagineNATIVE is the world's largest presenter of Indigenous screen content, recognized for excellence and innovation in programming. Through this partnership, guests travelling with WestJet will have access to a dedicated category within WestJet Connect, curated by the imagineNATIVE team. This collaboration aligns with WestJet's mission to celebrate Canadian culture and enrich the lives of its guests.
As an authentically Canadian brand, WestJet takes pride in connecting with the Canadian culture and people. By featuring Indigenous films, WestJet pays homage to the diverse tapestry of Canadian identity. This partnership supports Indigenous artists by providing them with a wider audience and platform.
For Touch, this partnership represents our belief in bringing humanity to business through diversity. We understand the transformative power of content in exposing people to new perspectives. By featuring Indigenous-made films and media content, our goal is to spark conversations, foster cultural understanding, and celebrate the rich heritage of Indigenous communities.
Together, we honor Indigenous cultures, cultivate inclusivity, and promote diverse storytelling. We eagerly anticipate the incredible films and media content that imagineNATIVE will bring to WestJet guests, fostering a deeper appreciation for Indigenous art and narratives. Collaborations like these continue to demonstrate the power of content in shaping perceptions and building bridges between communities.
June 19, 2023
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