Lights, Camera, Action, Sing! The return of Movie-Musicals

Step into a world where the magic of live musicals meets the big screen

Step into a world where the magic of live musicals meets the big screen. "The Sound of Music" or "Grease" have always been my go-to escape, allowing me to dive into a world of magic and dreams. These movies are not just a form of entertainment; they connect to moments that made me laugh and feel joy. It feels like a welcome reunion with old friends to see musicals returning, bringing back comfort and familiarity.

Musical movies have made a remarkable comeback in the last five years, transforming from relics to modern gems. While classic musicals from the 1950s and 60s were all about glitz and glamour, today's musicals bring a fresh vibe with contemporary music and style, signaling a new era. Films like "La La Land" and "In the Heights" are great examples of cinematic revival.

In 2023, we were treated to "The Little Mermaid," a movie-musical premiering in theaters and Inflight Entertainment. It features familiar Alan Menken tunes and some new co-written songs by Menken and Lin-Manuel Miranda, and was one of the top movies of the last quarter of the year. Looking ahead to the first quarter of 2024, get ready for the delightful "Wonka", potentially becoming a holiday classic, reaching the skies in March. Following closely is a fresh take on Alice Parker's novel "Color Purple," promising a new way to experience the acclaimed novel. Throughout the year, movie-musicals are making a strong comeback. Tina Fey puts a modern spin on "Mean Girls," reviving the classic after two decades. Additionally, "Wicked" takes audiences on a two-part journey, covering both the Broadway musical and the original novel, offering a deep dive for fans.

When it comes to Inflight Entertainment, the value goes beyond the usual metrics. Factors like seasonal relevancy, library affinity, and sentiment shape the viewing experience, providing a connection beyond numbers. Though not always easily measured, these factors play a pivotal role in creating an enjoyable and resonant entertainment experience, showcasing the diverse impact of movie-musicals in the ever-evolving entertainment landscape.

There’s plenty to get excited about when it comes to the upcoming new releases. It's a full-scale musical revolution, and we're all invited to sing along!

Béatrice Marivoet
A Content Specialist at Touch Inflight Solutions, whose love for content began in her youth. With a background in strategic planning and television and cinema programming across various cultures, she brings diverse experience to her role.

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